LITB Gaming News – E3 Press Briefing feeds going exclusive this year.
The dog and pony show that is E3 seems to back to it’s old self as the press releases and conference dates for companies are coming out of the woodwork.
As if to make up for the past few years Microsoft has already gone ahead and made plans for not one but two seperate pre-E3 conferences. One will be the usual standard fare of showing off new hardcore games and most likely have Bill Gates appear near the end to hype up something but more interestingly this year is their Natal specific conference.
Excuse me, Natal EXPERIENCE. And just like the now five year old Xbox 360 special MTV did half a decade ago, the two are teaming up again to show off Natal to the world. Exclusively.
According to this Yahoo! Finance news tidbit they’ve gotten a heads up from Microsoft about how MTV Networks will be exclusively broadcasting every spectacle that Microsoft shows off at their briefings.
Via Geoff Keighley’s Twitter he states that “The Xbox E3 Media Briefing has a new home: It will air exclusively on Spike TV. Live to both coasts, HD, and commercial free.”
This is pretty interesting as the last few years gamers interested in watching most company’s E3 Briefings would have a nice selection of venues to choose from. You could simply just find a good stream from both the large and small game news outlets or you could even watch them live from your couch via G4. But, at least for the Xbox Media Briefing you’ll have to catch it on either GameTrailers.Com or Spike Tv.
The one thing I’m not fully sure about here is if any old blog with a webcam will still be able to stream or if this deal means that only his grace Lord Geoff of Keighley and his Spike TV Kingdom have control over all outgoing media while the briefings are going on. He says on his Twitter page “Correct the press conference won’t air on G4. It will also be online on GameTrailers” so I know they have full TV rights, but if GameTrailers is really going to be the only place to get a decent feed of the conference (and it’s not going to be decent if it’s the only feed available online) then this is something new to me. Exclusive press conference rights.
On a similar note Leo Laporte’s just mentioned today that, “We want to do live coverage of E3. We’ve got Brian Brushwood flying out. We’ve got a sponsor. But E3 says no – G4 has an exclusive. What what?”
I don’t know if E3 means floor coverage or what but I’m just as confused as Leo is at the moment.
Oh and one more thing going back to Microsoft’s Natal Experience. One thing they made sure to mention in their invitations to the event is that Cirque Du Soleil will be performing at the EXPERIENCE event. That’s going to be…very interesting at least. – The Ben